Happy Monday! Can you believe it's already June 30th?! Crazy!
To start the week, here are 5 key essentials to having effective social media interactions.
Be Interesting. Find fun creative ways to present your content to your audience.
Be Personable. Nobody wants to follow a robot. Find your brand voice and have human-to-human conversations with your audience. Here's a great article on the benefits of making your business human on social media.
Be Informative. Establish your company as an expert by sharing and creating content relevant to your market.
Be Present. Communicate with your audience. Respond, retweet and engage often. Brands who do not maintain a consistent presence on their media channels struggle to create and build community around their brand.
Be True To Your Company Voice. Is your company's voice funny, sarcastic or serious? Don't confuse your audience with multiple personalities on social. Develop a brand voice and stick to it with everything you post, link, etc.
Throughout the week I challenge you you to apply some of these key essentials to your social media campaign and notice the difference these changes can make.
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